OVERVIEW
The Creator Network, Powered by Aurora
Modern fans are passionate storytellers and content creators in their own right.
Aurora has harnessed that behaviour by building a global Creator Network of over 100 young passionate filmmakers, grassroots presenters, social influencers and athletes, aimed at delivering authentic fan-driven content for our partners.
The Network creates a wide range of content - from long form documentary films telling stories of fan culture and sustainability, through to in-the-moment mobile social content giving raw, authentic real time reaction to incredible sporting moments. Our Creators also contribute story ideas, provide research insights and identify grassroots community-driven topics that matter to fans.
We support creators through development, post-production, and delivery, ensuring high-quality, authentic storytelling. Aurora has developed innovative ground breaking cloud based workflows and infrastructure to underpin a robust 24/7 production workflow across our Creator locations around the world.
This network has produced content for clients such as FIFA, Coca-Cola, Hisense, Xero, X44, and the BBC (in production).
RESULTS
The Creator Network has delivered multiple fan-led storytelling for our partners and clients:
- 100+ creators in the community - filmmakers, social content creators, fan culture experts
- In more than 40 countries worldwide
- 20+ documentary films created
- 6000+ short form mobile clips delivered for social
- 32 FIFA World Cup Daily Shows in Qatar 2022
- 50M+ Video Views generated from our Creator content
- Activated for leading brands including FIFA, Coca Cola, Hisense, Xero, X44 and the BBC
